(a) In
general. Except as specifically modified by this regulation, when a taxpayer in
the business of publishing, selling, licensing or distributing newspapers,
magazines, periodicals, trade journals or other printed material has income
from sources both within and without this state, the amount of business income
from sources within this state from such business activity shall be determined
pursuant to sections
25120
through
25137
of the Revenue and Taxation Code and the regulations adopted pursuant
thereto.
(b) Definitions. The
following definitions are applicable to the terms contained in this regulation,
unless the context clearly requires otherwise.
(1) "Print or printed material" includes,
without limitation, the physical embodiment or printed version of any thought
or expression including, without limitation, a play, story, article, column or
other literary, commercial, educational, artistic or other written or printed
work. The determination of whether an item is or consists of print or printed
material shall be made without regard to its content. Printed material may take
the form of a book, newspaper, magazine, periodical, trade journal or any other
form of printed matter and may be contained on any medium or
property.
(2) "Purchaser" and
"subscriber" mean the individual, residence, business or other outlet which is
the ultimate or final recipient of the print or printed material. Neither of
such terms shall mean or include a wholesaler or other distributor of print or
printed material.
(c)
Apportionment of business income - sales factor numerator. The numerator of the
sales factor shall include all gross receipts of the taxpayer from sources
within this state, including, but not limited to, the following:
(1) Gross receipts derived from the sale of
tangible personal property, including printed materials, delivered or shipped
to a purchaser or a subscriber in this state.
(2) Except as provided in subsection (c)(3),
gross receipts derived from advertising and the sale, rental or other use of
the taxpayer's customer lists or any portion thereof shall be attributed to
this state as determined by the taxpayer's "circulation factor" during the
income year. Each publisher of printed material containing advertising shall
determine a California circulation factor for each of its publications. This
circulation factor shall be equal to the ratio that particular publication's
in-state circulation to purchasers and subscribers bears to its total
circulation to purchasers and subscribers everywhere.
The circulation factor for an individual publication
shall be determined by reference to the rating statistics as reflected in such
sources as Audit Bureau of Circulations or other comparable sources, provided
that the source selected is consistently used from year to year for such
purpose. If no sources are available or, if available, not in a form or content
sufficient for such purposes, then the circulation factor shall be determined
from the taxpayer's books and records.
(3) When specific items of advertisements can
be shown, upon clear and convincing evidence, to have been distributed solely
to a limited regional or local geographic area in which this state is located,
the taxpayer may petition, or the Franchise Tax Board may require, that such
receipts be attributed on the basis of a regional or local geographic area
circulation factor and not be included in the calculation of the circulation
factor provided by subsection (c)(2). A regional or local geographic
circulation factor shall be determined for each individual publication and each
regional or local geographic area and shall be based upon the ratio that the
taxpayer's circulation to purchasers and subscribers located in this state of
the printed material containing such specific items of advertising bears to the
taxpayer's total circulation of such printed material to purchasers and
subscribers located within such regional or local geographic area.
(4) In the event that the purchaser or
subscriber is the United States Government or the taxpayer is not taxable in a
state, the gross receipts from all sources, including the receipts from the
sale of printed material, from advertising, and from the sale, rental or other
use of the taxpayer's customer lists, or any portion thereof that would have
been attributed by the circulation factor to the numerator of the sales factor
for such state, shall be included in the numerator of the sales factor of this
state if the printed material or other property is shipped from an office,
store, warehouse, factory, or other place of storage or business in this
state.