S.D. Admin. R. 70:04:07:02 - General criteria

To be considered for tourist-oriented directional signing, a business shall meet the following criteria:

(1) The business shall be a rural business and a tourist-oriented business;
(2) The business shall comply with applicable state and federal laws concerning the provision of public accommodations without regard to race, religion, color, age, sex, or national origin;
(3) The business shall be located within 20 miles of the signed intersection;
(4) The business shall be open a minimum of six hours a day, five days a week, and 12 months a year. A seasonal business may qualify if it is open six hours a day and five days a week during the seasonal period which such businesses would typically operate;
(5) The intersection to be signed shall be located on a highway in a rural area outside a municipality as defined by SDCL 9-1-1;
(6) The business may not have an on-premise sign that advertises the business visible from the highway at a distance greater than shown in the table below. Sight distance shall be evaluated for each direction of traffic. If the business has an on-premise sign that is not visible from the highway in one direction, a tourist-oriented directional sign may be allowed in the direction of traffic in which the on-premise sign cannot be seen.

Posted Speed (mph)

Maximum Sight Distance

To On-premise Sign

30

305 feet

35

360 feet

40

425 feet

45

495 feet

50

570 feet

55

645 feet

60

730 feet

65

820 feet

70

910 feet

(7) The business may not be identified by an off right-of-way directional sign as authorized in chapter 70:04:03 that is within five miles, is on the same route as, and is facing the same direction as the proposed tourist-oriented directional sign; and
(8) The business is not maintaining a sign which is in violation of SDCL chapter 31-29.

Notes

S.D. Admin. R. 70:04:07:02
20 SDR 96, effective 12/29/1993; 39 SDR 120, effective 1/9/2013.

General Authority: SDCL 31-29-80.1.

Law Implemented: SDCL 31-29-80.1.

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