Fla. Admin. Code Ann. R. 61A-1.01013 - Inside Signs Advertising Brands Exception
(1) Industry members may give, sell, lend, or
furnish inside signs advertising brands to vendors such as neon or electric
signs, window painting and decalcomanias, posters, placards, and other
advertising material authorized by Sections
561.42(1), (11), and
(12), F.S., to be displayed or used in the
interior of a vendor's licensed premises. The signs must advertise brands sold
by the vendor.
(2) The signs may
include the vendor's name, business name, website address, logo and business
address; however, identification of vendors shall be relatively inconspicuous
in relation to the entire advertisement. The only additional information
permitted on the sign is price or a space for the price of the alcoholic
beverage product advertised on the signs.
(3) Vendors shall not have more than one neon
or electric sign per manufacturer's brand in its window or windows.
(4) Items that provide a secondary function,
such as providing the time, the date, reflection, or reading light, shall be
considered durable retailer advertising specialties.
Notes
Rulemaking Authority 561.11, 561.42 FS. Law Implemented 561.08, 561.42 FS.
New 9-15-10.
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