Or. Admin. Code § 836-020-0220 - Form and Content of Advertisements
(1) The form and content of an advertisement
shall be sufficiently complete and clear to avoid deception or the capacity or
tendency to mislead or deceive. Whether an advertisement has a capacity or
tendency to mislead or deceive will be determined by the Insurance Commissioner
from the overall impression that the advertisement may reasonably be expected
to create upon a person of average education or intelligence within the segment
of the public to which it is directed.
(2) Advertisements shall be truthful and not
misleading in fact or in implication. Words or phrases, the meaning of which is
clear only by implication or by familiarity with insurance terminology, shall
not be used.
Notes
Stat. Auth.: ORS 731, ORS 743 & ORS 746
Stats. Implemented: ORS 742.009 & ORS 746.075
State regulations are updated quarterly; we currently have two versions available. Below is a comparison between our most recent version and the prior quarterly release. More comparison features will be added as we have more versions to compare.
No prior version found.