Utah Admin. Code R590-130-9 - Use of Statistics and Exaggerations

(1) An advertisement may not represent or imply that:
(a) an insurer's claim settlement practice is liberal, generous, or similar; or
(b) an insurer's claim settlement practice is or will be beyond the contract's actual terms.
(2) An insurer may not mislead a consumer by advertising an unusual amount paid for a unique claim under an advertised policy.
(3) An advertisement shall identify the source of any statistical information used in the advertisement.

Notes

Utah Admin. Code R590-130-9
Adopted by Utah State Bulletin Number 2022-24, effective 12/8/2022

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