Utah Admin. Code R590-154-5 - Licensee Name
(1) A licensee may
not use any name that :
(a) is misleading or
deceptive;
(b) is likely to be
mistaken for another licensee already in business; or
(c) implies association or connection with
any other organization where actual bona fide association or connection does
not exist.
(2)
"Insurance consulting," "insurance consultants" or similar words shall only be
used if the licensee is licensed as a consultant.
(3) A licensee shall be licensed using the
licensee's legal name.
(4) A
licensee may use its legal name or an assumed name if the commissioner is
notified .
Notes
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