franchisee
Franchisee is one of the parties to the franchise agreement, under which the franchisor grants a franchise to the franchisee. In exchange for the right to operate a business using the franchisor’s trademark and system of operations, the franchisee agrees to pay the franchisor as specified in the franchise agreement. The franchisee may be a natural person or entity.
[Last reviewed in February of 2026 by the Wex Definitions Team]
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