Fla. Admin. Code Ann. R. 69W-700.030 - Advertising and Sales Literature

(1) It is unlawful for any person, in connection with the offer or sale of any security registered pursuant to Section 517.081, F.S., to publish, circulate or use any advertising which contains an untrue statement of material fact or omits to state a material fact necessary in order to make the statements therein, in light of the circumstances under which they were made, not misleading. All advertising shall be filed with the Office of Financial Regulation not later than the ten (10) days prior to the date of publication or circulation and must be authorized in writing by the Office of Financial Regulation before being published or circulated unless:

(a) It is within the requirements of Financial Industry Regulatory Authority (FINRA) Rule 2210, which is incorporated by reference in Rule 69W-200.002, F.A.C., concerning advertisements for use in newspapers or any other means of public communication, or

(b) Contains no more than the following:

1. Date of issuance or release;

2. Name and address of issuer;

3. Identity or title of securities;

4. Per unit offering price;

5. Amount of offering;

6. Brief statement of general character of the business;

7. Address where prospectus or offering circular may be obtained.

Notes

Fla. Admin. Code Ann. R. 69W-700.030

Rulemaking Authority 517.03 FS. Law Implemented 517.081 FS.

Adopted by Florida Register Volume 50, Number 045, March 5, 2024 effective 3/21/2024.

New 12-5-79, Amended 9-20-82, Formerly 3E-100.07, 3E-100.007, Amended 9-30-10, 9-22-14, Formerly 69W-100.007, Amended 3-21-24.